| 000 | 01216nam a2200313Ia 4500 | ||
|---|---|---|---|
| 001 | 307495 | ||
| 003 | OCoLC | ||
| 005 | 20160527185559.0 | ||
| 008 | 120309s2010 mx ab 001 0 spa | ||
| 020 | _a9786071502766 | ||
| 035 | _a(OCoLC)62302627 | ||
| 040 |
_aDLC _cDLC _dYDX _dBAKER _dIG# _dYDXCP _dUKM _dBTCTA _dXTL _dNLGGC |
||
| 042 | _apcc | ||
| 049 | _aPUXA | ||
| 050 | 0 | 0 |
_aHF1416 _b.C375 2010 |
| 082 | 0 | 0 |
_a658.84 _bC359i3 E _222 |
| 100 | 1 |
_aCateora, Philip R. _970762 _2Local |
|
| 240 | 1 | 0 |
_aInternational marketing. _lSpanish |
| 245 | 1 | 0 |
_aMarketing internacional _cPhilip R. Cateora, John L. Graham ; traducción : Luis H. Esqueda Huerta y Claudia Fuentes Zárate. |
| 250 | _a3. ed. | ||
| 260 |
_aMéxico _bMcGraw-Hill _cc2010. |
||
| 300 |
_axxxii, 712 p. _bcol. ill., col. maps _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aExport Marketing _942537 _2LEMB |
|
| 650 | 0 |
_aInternational business enterprises _9115420 _2Local |
|
| 700 | 1 |
_aGraham, John L. _9105003 _2Local |
|
| 856 | 7 |
_2Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0632/2005057682-d.html |
|
| 856 | 7 |
_3Table of contents _uhttp://www.loc.gov/catdir/enhancements/fy0632/2005057682-t.html |
|
| 999 |
_c225758 _d225758 |
||