000 00771nam a2200253Ia 4500
001 307391
005 20160527185547.0
008 101216s2012 maua b 001 0 eng
010 _a 2010052017
020 _a9780132167123
020 _a0132167123
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415
_b.K636 2012
082 0 0 _a658.8
_222
100 1 _aKotler, Philip,
_93674
_2LEMB
245 1 0 _aPrinciples of marketing
_cPhilip Kotler, Gary Armstrong.
250 _a14th ed.
260 _aBoston
_bPearson Prentice Hall
_c2012.
300 _axxiv, 613, [97] p.
_bcol. ill.
_c29 cm.
590 _aeigm 03/2012
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_9131165
_2Local
700 1 _aArmstrong, Gary
_q(Gary M.)
_95797
_2LEMB
999 _c225664
_d225664