000 02453nam a2200325Ia 4500
001 306748
005 20160527185416.0
008 100618s2011 njua b 001 0 eng
010 _a 2010025496
015 _aGBB072692
020 _a9780470393086 (pbk.)
020 _a0470393084 (pbk.)
035 _a(OCoLC)ocn567008045
040 _aDLC
_cDLC
_dYDX
_dUKM
_dBTCTA
_dYDXCP
_dCDX
_dTTS
_dDLC
042 _apcc
050 0 0 _aTX911.3.M27
_bH395 2011
082 0 0 _a647.94068/1
_222
100 1 _aHayes, David K.
_9109045
_2Local
245 1 0 _aRevenue management for the hospitality industry
_cDavid K. Hayes, Allisha A. Miller.
260 _aHoboken, N.J.
_bWiley
_cc2011.
300 _axvi, 512 p.
_bill.
_c24 cm.
590 _aeigm 02/2012
504 _aIncludes bibliographical references and index.
505 0 _aIntroduction to revenue management -- Strategic pricing -- Value -- Differential pricing -- The revenue manager's role -- Forecasting demand -- Inventory and price management -- Distribution channel management -- Evaluation of revenue management efforts in lodging -- Revenue management for food and beverage services -- Evaluation of revenue management efforts in food and beverage services -- Specialized applications of revenue management -- Building better business.
520 _a"This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful. Numerous cases and practical examples are used to illustrate revenue management concepts. Chapter ending questions and problems help them perform the calculations and practice the decision-making skills that are used in the field. RM in Action shows how the revenue management principles can be clearly illustrated using real-world examples reported in various news outlets. RM on the Web offers sites listed on the Internet to provide supplemental information about a topic or issue. Revenue managers will then gain hands-on skills to effectively manage their inventories and prices."--Provided by publisher.
520 _a"This is the first book that has been developed specifically to examine what revenue managers in the hospitality industry must know and do to be successful."--Provided by publisher.
650 0 _aHospitality industry
_xManagement.
_9112472
_2Local
650 0 _aHospitality industry
_xEconomic aspects.
_9112472
_2Local
700 1 _aMiller, Allisha.
_9253937
_2Local
999 _c225075
_d225075