000			01293nam a2200277Ia 4500
001			306673
005			20160527185403.0
008			110127s2012 caua b 001 0 eng
010			_a 2011003276
020			_a9781412987769 (pbk.)
020			_a1412987768 (pbk.)
035			_a(OCoLC)ocn699379211
040			_aDLC _cDLC _dYDX _dYDXCP _dBWX _dCDX _dIAD _dDLC
042			_apcc
050	0	0	_aP91 _b.B43 2012
082	0	0	_a302.23/01 _222
100	1		_aBerger, Arthur Asa _960178 _2Local
245	1	0	_aMedia analysis techniques _cArthur Asa Berger.
250			_a4th ed.
260			_aThousand Oaks, Calif. _bSAGE _cc2012.
300			_axv, 260 p. _bill. _c23 cm.
504			_aIncludes bibliographical references (p. 247-251) and indexes.
505	0		_aTechniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murderers on the orient express -- Seven points on the game of football -- The maiden with the snake : interpretations of a print advertisement -- All-news radio and the american bourgeoisie -- Video games : a new art form -- Cell phones, social media, and the problem of identity.
650		0	_aMass media _xMethodology. _9132485 _2Local
650		0	_aMass media criticism _9132502 _2Local
999			_c225009 _d225009