000 01228nam a22003377a 4500
999 _c224641
_d224641
003 pucpr
005 20190809084949.0
008 122211s19961998enka bi 001 0 eng
010 _a 96007572
020 _a9780415173568
020 _a0415148227
_qhbk
020 _a0415173566
_qpbk
040 _apucpr
_beng
_erda
_cpucpr
_dpucpr
049 _aCARIBET
050 0 0 _aHF5415.122
_bM393 1997
082 0 0 _a658.8
_220
245 0 0 _aMarketing apocalypse
_beschatology, escapology and the illusion of the end
_cedited by Stephen Brown, Jim Bell and David Carson.
_htxt
264 _aLondon
_aNew York
_bRoutledge
_c1998
300 _axvii, 291 p.
_bill.
_c24 cm.
_fbook
336 _2rdacontent
_btxt
_atext
337 _2rdamedia
_bn
_aunmediaded
338 _2rdacarrier
_bnc
_avolume
490 0 _aRoutledge advances in management and business studies
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xForecasting.
_9131165
_2Local
650 0 _aTwenty-first century
_xForecasts.
_9182162
_2Local
700 1 _aBrown, Stephen.
_d1955-
_966035
700 1 _aCarson, David
_d1947-
_9207980
700 1 _aBell, Jim
_d1954-
_9200840
942 _c6
_hHF5415.122
_2lcc
_kGeneral
_mM393 1997