000 00772nam a2200241Ia 4500
001 303129
005 20200407102638.0
008 110719s2011 nyua fr 001 0 eng
020 _a9780078112065
049 _aMayaguez
050 0 0 _aHF 5415
_b.K452 2011
100 0 0 _aKerin, Roger A.
_942528
_2LEMB
250 _a4 th ed.
245 1 0 _aMarketing: the core
_cRoger A. Kerin, Steven W. Hartley, William Rudelius.
260 _aNew Jersey
_bMGraw Hill
_c2011.
300 _axlix,500 p.
_bill.
_c28 cm.
504 _aIncludes bibliographical references and index.
590 _aeigm 07/2011
650 0 0 _aMarketing
_9131165
_2Local
700 0 0 _aKerin, Roger A.
_942528
_2LEMB
700 0 0 _aRudelius, William
_942529
_2LEMB
700 1 0 _aHartley, Steven W.
_2Local
_9233236
999 _c221858
_d221858