| 000 | 00919nam a2200241Ia 4500 | ||
|---|---|---|---|
| 001 | 301253 | ||
| 005 | 20160527183956.0 | ||
| 008 | 101208s2010 mx a frb 1 0 spa d | ||
| 020 | _a9786074426304 | ||
| 049 | _abev ,Arecibo Biblioteca | ||
| 092 | 0 |
_a658.8 _bC648i4 _bE |
|
| 100 | 1 |
_aClow, Kenneth _9211142 _2Local |
|
| 240 | 1 | 0 |
_aIntegrated adversiting , promotion and marketing communications _lSpanish. |
| 245 | 1 | 0 |
_aPublicidad, promoción y comunicación integral en marketing _cClow, Kenneth y Donald Baack. |
| 250 | _a4a ed. | ||
| 260 |
_aMéxico _bPearson Educación _c2010. |
||
| 300 |
_a454 p. _bill. _c27cm. |
||
| 500 | _aTranslation of : Integrated adversiting , promotion and marketing communications . | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | 0 |
_aCommunication in marketing _978740 _2Local |
| 650 | 0 | 0 |
_aAdvertising _947734 _2LEMB |
| 700 | 1 | 0 |
_aBaack, Donald _9198685 _2Local |
| 999 |
_c220089 _d220089 |
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