| 000 | 00908nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | 300662 | ||
| 005 | 20160527183849.0 | ||
| 008 | 090928s2011 njuab b 001 0 eng | ||
| 010 | _a 2009040354 | ||
| 015 | _aGBB051942 | ||
| 020 | _a9780137023868 (pbk. : alk. paper) | ||
| 020 | _a0137023863 (pbk. : alk. paper) | ||
| 035 | _a(OCoLC)ocn444115893 | ||
| 040 |
_aDLC _cDLC _dYDX _dYDXCP _dUKM _dBTCTA _dDLC |
||
| 050 | 0 | 0 |
_aHF1416 _b.K443 2011 |
| 082 | 0 | 0 |
_a658.84 _bK262g6 _222 |
| 100 | 1 |
_aKeegan, Warren J. _9119528 _2Local |
|
| 245 | 1 | 0 |
_aGlobal marketing _cWarren J. Keegan, Mark C. Green. |
| 250 | _a6th ed. | ||
| 260 |
_aUpper Saddle River, N.J. _bPrentice Hall _cc2011. |
||
| 300 |
_axxxiv, 587 p. _bill. (some col.), maps (chiefly col.) _c28 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aExport Marketing _942537 _2LEMB |
|
| 700 | 1 |
_aGreen, Mark C. _9105510 _2Local |
|
| 999 |
_c219526 _d219526 |
||