000 00914nam a2200241Ia 4500
001 300216
005 20160527183755.0
008 101028s2010 mx a b 001 0 eng
020 _a9786074812336
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF5415.32
_b.H6918 2010
082 0 0 _a658.8342
_bH8683c5
_222
100 1 _aHoyer, Wayne D.
_9112768
_2Local
245 1 0 _aComportamiento del consumidor
_cWayne D. Hoyer, Deborah J. MacInnis;traducción Erika Jasso Hernán D'Borneville;revisión técnica María de los Angeles Ramos Solano, Cotty Hernandez Garnica, Eduardo Esteva Armida.
250 _a5th ed.
260 _aMéxico
_bCengage Learning
_cc2010.
300 _a1 v. (various pagings)
_bill.
_c26 cm.
590 _aeigm 10/2010
504 _aIncludes bibliographical references and indexes.
650 0 _aConsumer behavior
_979972
_2Local
700 1 _aMacInnis, Deborah J.
_9248651
_2Local
999 _c219102
_d219102