000 01528nam a2200289Ia 4500
001 298627
005 20160527183440.0
008 091216s2008 nyu 001 0 eng
010 _a 2009282329
020 _a9781401303440
020 _a1401303447
035 _aGBA806519nb
035 _a(OCoLC)ocn181596576
040 _aDOV
_cDOV
_dBAKER
_dBUR
_dBTCTA
_dYDXCP
_dUKM
_dTJC
_dSMP
_dCQU
_dDLC
042 _alccopycat
082 0 4 _a650.12
_bH6698s
_222
100 1 _aHirshberg, Gary.
_9235359
_2Local
245 1 0 _aStirring it up
_bhow to make money and save the world
_cGary Hirshberg.
260 _aNew York
_bHyperion
_cc2008.
300 _axx, 204 p.
_c24 cm.
520 _aHirshberg describes how he built a successful 300-million-per-year business by incorporating environmental principles and practices, and how other companies can accomplish this as well. He maintains that making a business green actually saves companies money in the long run, while boosting consumer loyalty and thus reducing advertising costs. Hirshberg illustrates his points with practical information and advice, as well as anecdotes from the early days of his yogurt company. Included are many examples of other businesses that have saved money by reducing their environmental footprints.--From publisher description.
500 _aIncludes index.
610 2 0 _aStonyfield Farm (Firm)
_9280891
_2Local
650 0 _aSuccess in business
_9175661
_2Local
650 0 _aGreen products
_9105469
_2Local
650 0 _aCorporate profits.
_980954
_2Local
999 _c217608
_d217608