| 000 | 01059nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | 296020 | ||
| 003 | OCoLC | ||
| 005 | 20160527203156.0 | ||
| 008 | 100317t20042008njua frb 001 0 spa | ||
| 020 | _a9788420538952 | ||
| 050 | 0 | 0 |
_aTX911.3.M318 _bK68 2010 |
| 082 | 0 | 0 |
_a647.940688 _bK874m3 E _221 |
| 100 | 0 | 0 |
_aKotler, Philip, _93674 _2LEMB |
| 245 | 1 | 0 |
_aMarketing para turismo _cPhilip Kotler, John T. Bowen, James C. Makens;coa autores:Ramón Rufín Moreno, María Dolores Reina Paz; Traducción : Cristina Belló, Elena Blázquez, Raquel Nieto. |
| 250 | _a3 ra ed. | ||
| 260 |
_aMexico _bPearson/Prentice Hall _cc2004,reimp.2008. |
||
| 300 |
_axxiii, 565 p. _bcol. ill. _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aHospitality industry _xMarketing. _9112472 _2Local |
|
| 650 | 0 |
_aTourism _xMarketing. _9180837 _2Local |
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| 700 | 1 | 0 |
_aBowen, John T. _9203892 _2Local |
| 700 | 1 | 0 |
_aReina Paz, María Dolores _9268433 _2Local |
| 700 | 0 | 0 |
_aRufín Moreno, Ramón _9271956 _2Local |
| 700 | 1 | 0 |
_aMakens, Jamrs C. _9249158 _2Local |
| 999 |
_c215330 _d215330 |
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