| 000 | 00849nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 294561 | ||
| 003 | OCoLC | ||
| 005 | 20250109103928.0 | ||
| 008 | 100204t2010 njua frb 001 0 eng | ||
| 020 | _a9780135045596 | ||
| 050 | 0 | 0 |
_aTX911.3 .M3 _bK68 2010 |
| 082 | 0 | 0 |
_a647.940688 _bK874m3 _221 |
| 100 | 0 | 0 |
_aKotler, Philip, _93674 |
| 245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John T. Bowen, James C. Makens. |
| 250 | _a5th ed. | ||
| 260 |
_aUpper Saddle River, NJ : _bPrentice Hall, _cc2010. |
||
| 300 |
_axxiii, 683 p. : _bcol. ill. ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aHospitality industry _xMarketing. _9112472 _2Local |
|
| 650 | 0 |
_aTourism _xMarketing. _9180837 _2Local |
|
| 700 | 1 | 0 |
_aBowen, John T. _9203892 |
| 700 | 1 | 0 |
_aMakens, Jamrs C. _9249158 |
| 942 |
_2lcc _c29 |
||
| 999 |
_c214080 _d214080 |
||