| 000 | 00759nam a2200229Ia 4500 | ||
|---|---|---|---|
| 001 | 29251 | ||
| 003 | BIBL | ||
| 005 | 20160527202617.0 | ||
| 008 | 870409s1988 nyua b 00110 eng | ||
| 010 | _a 87011281 | ||
| 020 | _a0023231505 | ||
| 049 |
_aEVLG _b658.8 _bC6781p _cc1 |
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| 050 | 0 |
_aHF5415.13 _b.C635 1988 |
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| 082 | 0 |
_a658.8 _219 |
|
| 092 |
_a658.8 _bC6781p |
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| 100 | 1 | 0 |
_aCohen, William A. _974923 _2Local |
| 245 | 1 | 4 |
_aThe practice of marketing management _banalysis, planning, and implementation _cWilliam A. Cohen. |
| 260 | 0 |
_aNew York _bMacmillan _aLondon _bCollier Macmillan _cc1988. |
|
| 300 |
_axix, 695 p. _bill. _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. _9131165 _2Local |
|
| 999 |
_c21274 _d21274 |
||