000			01014nam a2200253Ia 4500
001			288379
005			20160527201744.0
008			990520s2000 sp a b 001 0 spa
020			_a9580457530
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHF5415.13 _b.D367 1999
082	0	0	_a658.8 _bD2731m E _221
100	1		_aDay, George S. _2Local _984495
240	1	4	_aThe market driven organization : understanding, attracting, and keeping valuable customers. _lSpanish
245	1	3	_aLa organización que actúa en función del mercado _bcómo entender, atraer y mantener a los clientes valiosos _cGeorge S. Day ; traducción : Adriana de Hassan.
260			_aBarcelona _bGrupo Editorial Norma _cc2000.
300			_axiii, 353 p. _bill. _c23 cm.
504			_aIncludes bibliographical references and index.
650		0	_aMarketing _xManagement. _2Local _9131165
650		0	_aCustomer relations _2Local _983490
650		0	_aConsumer satisfaction _2Local _979985
650		0	_aSales management _2Local _9164070
999			_c208588 _d208588