| 000 | 00764nam a2200217Ia 4500 | ||
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| 001 | 285737 | ||
| 005 | 20160527201145.0 | ||
| 008 | 080407t2001 sp 001 0 spa d | ||
| 020 | _a9501522024 | ||
| 049 | _aMayaguez | ||
| 090 |
_aHF5827.95 _b.R6718 2001 |
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| 100 | 1 |
_aRosen, Emanuel. _2Local _9162133 |
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| 245 | 1 | 0 |
_aMarketing de boca en boca _bcomo crear el rumor que multiplica las ventas _cEmanuel Rosen ; traducción de: Mirta Waitzman. |
| 260 |
_aBarcelona _bJavier Vergara Editor _cc2001. |
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| 300 |
_a304 p. _c25 cm. |
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| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _agccabr2008 | ||
| 500 | _aTranslation of: The anatomy of buzz. | ||
| 650 | 0 |
_aWord-of-mouth advertising. _2Local _9190600 |
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| 650 | 0 |
_aMarketing _2Local _9131165 |
|
| 999 |
_c206315 _d206315 |
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