| 000 | 00799nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 283014 | ||
| 003 | OCoLC | ||
| 005 | 20160527200541.0 | ||
| 008 | 990216s1998 mx a b 001 0 spa d | ||
| 020 | _a9701700619 | ||
| 035 | _a(OCoLC)40804678 | ||
| 040 |
_aSJP _cSJP |
||
| 041 | 1 |
_aspa _heng |
|
| 049 | _aPUXA | ||
| 092 | 0 |
_a658.8 _bS9646p E _221 |
|
| 100 | 1 |
_aSussman, Jeffrey. _2Local _9176106 |
|
| 240 | 1 | 0 |
_aPower promoting. _lSpanish |
| 245 | 1 | 3 |
_aEl poder de la promoción _cJeffrey Sussman ; traducción : Ariadne Catalina Domínguez Reyes. |
| 260 |
_aMéxico _bPrentice Hall Hispanoamericana _c1998. |
||
| 300 |
_axix, 215 p. _bill. _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _2Local _9131165 |
|
| 650 | 0 |
_aSales promotion _2Local _9164075 |
|
| 999 |
_c204092 _d204092 |
||