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| 008 | 040505s2007 mauadelfdiv 1 0 eng d | ||
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_aMayaguez _bmb |
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_aPeter, J. Paul. _2Local _9150158 |
| 245 | 1 | 0 |
_aMarketing Management _bKnowledge and Skills. _cPaul J. Peter. |
| 250 | _a8th ed. | ||
| 260 |
_aBoston, Mass. : McGraw Hill _cc2007. |
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| 300 |
_axix, 876 p. _bill. _c26 cm. |
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_aMcGraw-Hill/ Irwin series in marketing. _2Local _9133889 |
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| 504 | _aIncludes index. | ||
| 590 | _agccoct2006 | ||
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_aMarketing _xManagement. _2Local _9131165 |
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| 650 | 0 |
_aMarketing _xManagement _xCase studies. _2Local _9131165 |
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| 700 | 1 | 0 |
_aDonnelly, James H. _2Local _988102 |
| 999 |
_c201192 _d201192 |
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