000 00737nam a2200217Ia 4500
001 279664
005 20160527195812.0
008 061024t2003 njua 001 0 eng d
020 _a0750622466
_c39.95
049 _aMayaguez
050 0 0 _aHF5415.13
_b.G49 2003
100 1 _aGilligan, Collin.
_2Local
_9102675
245 1 0 _aStrategic marketing planning
_cColin Gilligan and Richard M.S. Wilson.
250 _a1st ed.
260 _aOxford
_aBoston, MA
_bButterworth-Heinemann
_cc2003.
300 _axii, 625 p.
_bill.
_c25 cm.
590 _agccoct2006
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
_2Local
_9131165
700 1 0 _aWilson, R. M. S.
_q(Richard Malcolm Sano)
_2Local
_9189617
999 _c201119
_d201119