000 00824nam a2200253Ia 4500
001 279193
003 OCoLC
005 20160527195711.0
008 950412s1996 mnua b 001 0 eng
010 _a 95008926
020 _a0314061223 (alk. paper)
040 _aDLC
_cDLC
_dNLGGC
049 _aPUXA
050 0 0 _aHF5415.2
_b.M382 1996
082 0 0 _a658.83
_bM1341c3
_220
100 1 _aMcDaniel, Carl D.
_2LEMB
_942526
245 1 0 _aContemporary marketing research
_cCarl McDaniel, Jr., Roger Gates.
250 _a3rd ed.
260 _aMinneapolis/St. Paul
_bWest Pub. Co.
_cc1996.
300 _axxxii, 783 [37] p.
_bill. (some col.)
_c27 cm.
504 _aIncludes bibliographical references (p. [E1]-E13) and index.
650 0 _aMarketing research
_2Local
_9131175
700 1 _aGates, Roger H.
_d1942-
_2Local
_9101430
999 _c200747
_d200747