000 01158nam a2200325Ia 4500
001 271141
003 OCoLC
005 20160527194359.0
008 031023s2004 nyua b 001 0 eng
010 _a 2003023392
020 _a0789021560 (alk. paper)
020 _a0789021579 (soft : alk. paper)
037 _a1234778
_bQBI
040 _aDLC
_cDLC
_dYDX
_dQBX
042 _apcc
049 _aPUXA
050 0 0 _aHF5415.127
_b.W45 2004
082 0 0 _a658.802
_bW4243h3
_222
100 1 _aWeinstein, Art.
_2Local
_9187958
245 1 0 _aHandbook of market segmentation
_bstrategic targeting for business and technology firms
_cArt Weinstein.
250 _a3rd ed.
260 _aNew York
_bHaworth Press
_cc2004.
300 _axviii, 241 p.
_bill.
_c23 cm.
490 0 _aHaworth series in segmented, targeted, and customized marketing
_2Local
_9108989
500 _aRev. ed. of: Market segmentation. Rev. ed. c1994.
504 _aIncludes bibliographical references p. (225-232) and index.
650 0 _aMarket segmentation
_2Local
_9131162
650 0 _aPsychographics.
_2Local
_9154714
700 1 _aWeinstein, Art.
_tMarket segmentation.
_2Local
_9187958
999 _c195815
_d195815