| 000 | 00990nam a2200277Ia 4500 | ||
|---|---|---|---|
| 001 | 268535 | ||
| 003 | OCoLC | ||
| 005 | 20160527193850.0 | ||
| 008 | 030108s2004 sp a b 001 0 spa d | ||
| 020 | _a8420538957 | ||
| 040 |
_aSITPL _cSITPL |
||
| 049 | _aPUXA | ||
| 050 | 4 |
_aTX911.3.M3 _bK68 2003 |
|
| 082 | 0 | 0 |
_a647.940688 _bK874m3 E |
| 100 | 1 |
_aKotler, Philip, _2LEMB _93674 |
|
| 240 | 1 | 0 |
_aMarketing for hospitality and tourism. _lSpanish |
| 245 | 1 | 0 |
_aMarketing para turismo _cPhilip Kotler, John Bowen, James Makens ; traducción : Cristina Belló, Elena Blázquez, Raquel Nieto. |
| 250 | _a3rd ed. | ||
| 260 |
_aMadrid _bPrentice Hall _cc2004. |
||
| 300 |
_axii, 565 p. _bcol. ill. _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aHospitality industry _xMarketing. _2Local _9112472 |
|
| 650 | 0 |
_aTourism _xMarketing. _2Local _9180837 |
|
| 700 | 1 |
_aBowen, John _q(John T.) _d1948- _2Local _964549 |
|
| 700 | 1 |
_aMakens, James C., _2Local _9129783 |
|
| 999 |
_c193734 _d193734 |
||