000 00595nam a2200181Ia 4500
001 264013
005 20160527193039.0
008 040107e2000 ilua fr 001 0 eng d
020 _a0030229634
092 _221
_a658.83
_bZ68e7 2000
100 1 0 _aZikmund, William G.
_2Local
_9192043
245 1 0 _aExploring marketing research
_cWilliam G. Zikmund.
250 _a7th ed.
260 0 _aMason, Ohio
_bSouth-Western
_c2000.
300 _axxxiii, [3], 812 p.
_bill.
_c28 cm.
504 _aIncludes bibliographical references (p. [797]-808) and indexes.
650 0 _aMarketing research
_2Local
_9131175
999 _c190283
_d190283