000 00836nam a2200253Ia 4500
001 263589
005 20200403094000.0
008 031124s2001 ohua b 1 eng
020 _a032406861
049 _bev
050 0 0 _aHF5415
_b.L2624 2001
082 0 0 _a658.8
_bL218m6
100 1 _aLamb, Charles W., Jr.
_2Local
_9122633
245 1 0 _aMarketing
_cCharles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel.
250 _a6 ed.
260 _aMéxico
_bInternational Thomson Editores
_cc2001.
300 _axiv, 751 p.
_bill.
_c26 cm.
500 _aESTE LIBRO INCLUYE UN DISCO
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
_2Local
_9131165
650 0 _aMarketing
_2Local
_9131165
700 1 0 _aHair, Joseph F., Jr.
_2Local
_9107430
700 1 0 _aMcDaniel, Carl.
_2Local
_9133632
999 _c189945
_d189945