| 000 | 01137nam a2200313Ia 4500 | ||
|---|---|---|---|
| 001 | 263074 | ||
| 003 | OCoLC | ||
| 005 | 20160527192845.0 | ||
| 008 | 020304s2003 sp b 1 spa | ||
| 015 | _aGBA1-V2785 | ||
| 020 | _a1861525761 | ||
| 040 |
_aUKM _cUKM _dMUB _dLVB |
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| 049 |
_aPUXA _bev |
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_aHF 5415.2 _b.W3918 2003 |
| 082 | 0 | 4 |
_a658.83 _bW3651u2 _221 |
| 090 |
_aHF5415.2 _b.W39 2003 |
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| 100 | 1 |
_aWebb, John R. _q(John Richard) _2Local _9187688 |
|
| 240 | 1 | 0 |
_aUnderstanding and designing market research. _lSpanish |
| 245 | 1 | 0 |
_aInvestigación de marketing _baspectos esenciales _cJohn R. Webb ; traducción y revisión técnica: Francisco José Martínez López y José Angel Ibáñez Zapata. |
| 250 | _a2a ed. | ||
| 260 |
_aMadrid _bThomson _c2002. |
||
| 300 |
_axxi, 295 p. _c24 cm. |
||
| 490 | 0 |
_aColección negocios. _2Local _976916 |
|
| 500 | _aTranslation of: Understanding and designing market research. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 590 | _agccoct2006 | ||
| 650 | 0 |
_aMarketing research _2Local _9131175 |
|
| 650 | 6 |
_aMarketing _xRecherche. _2Local _9131165 |
|
| 999 |
_c189547 _d189547 |
||