| 000 | 01121nam a2200325Ia 4500 | ||
|---|---|---|---|
| 001 | 256608 | ||
| 003 | OCoLC | ||
| 005 | 20160527191101.0 | ||
| 008 | 990216s1999 caua b 001 0 eng | ||
| 010 | _a 99006165 | ||
| 015 | _aGB99-65961 | ||
| 019 |
_a41833374 _a42407170 |
||
| 020 | _a0761912428 (cloth : acid-free paper) | ||
| 020 | _a0761912436 (pbk. : acid-free paper) | ||
| 040 |
_aDLC _cDLC _dC#P _dUKM _dLVB |
||
| 042 | _apcc | ||
| 049 |
_aPUXA _bev |
||
| 050 | 0 | 0 |
_aHF6161.B4 _bH69 1999 |
| 082 | 0 | 0 |
_a659.1 _bH8471 _221 |
| 245 | 0 | 0 |
_aHow to use advertising to build strong brands _cedited by John Philip Jones. |
| 260 |
_aThousand Oaks, Calif. _bSage Publications _cc1999. |
||
| 300 |
_a394 p. _bill. _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aAdvertising _xBrand name products. _2LEMB _947734 |
|
| 650 | 6 |
_aProduits de marque _xPublicité. _2Local _9154140 |
|
| 650 | 4 |
_aAdvertising _xBrand name products. _2LEMB _947734 |
|
| 650 | 4 |
_aBrand name products _2Local _964903 |
|
| 650 | 0 |
_aBrand name products _2Local _964903 |
|
| 700 | 1 |
_aJones, John Philip. _2Local _9118030 |
|
| 999 |
_c184413 _d184413 |
||