000			01220nam a2200337Ia 4500
001			253318
003			OCoLC
005			20160527190349.0
008			011206s1998 sp a b 1 spa
015			_aGB95-56788
019			_a33045718
020			_a8489660077
040			_aDLC _cDLC _dCNO _dUKM
049			_aPUXA _bab
050	0	0	_aHD30.3 _b.R5413 1995
082	0	0	_a658.45 _bR555i E _220
100	1		_aRiel, C. B. M. van. _2Local _9159522
240	1	0	_aIdentiteit en imago. _lSpanish
245	1	0	_aComunicación corporativa _cCees B.M. van Riel ; traducción de Esperanza Cerdá.
260			_aMadrid _bPrentice Hall _c1998.
300			_axii, 244 p. _bill. _c24 cm.
500			_aOriginal title : Identiteit en imago.
500			_aTranslation of : Principles of corporate communication.
504			_aIncludes bibliographical references (p. [229]-234) and index.
650		0	_aCommunication in management _2Local _978739
650		0	_aCorporate image _2Local _980946
650		0	_aCorporations. _xPublic relations. _2Local _980975
650		0	_aCorporations. _xCommunication systems. _2Local _980975
653	0		_aOrganizations _aManagement _aCommunication.
740	0		_aPrinciples of corporate communication.
999			_c181958 _d181958