| 000 | 01070nam a2200277Ia 4500 | ||
|---|---|---|---|
| 001 | 250242 | ||
| 005 | 20160527185804.0 | ||
| 008 | 010912s1995 caua b 1 eng | ||
| 010 | _a953036 | ||
| 020 |
_a0803953283 _c37.00 |
||
| 040 | _aPUCPR | ||
| 049 | _bev | ||
| 050 | 0 | 0 |
_aHF5415.122 _b.M424 1995 |
| 082 | 0 | 0 |
_221 _a658.8348 _bM3455 |
| 245 | 1 | 0 |
_aMarketing in a multicultural world _bEthnicity, nationalism, and cultural identity _cedited by Janeen Arnold Costa, Gary J. Bamossy. |
| 260 |
_aCalifornia _bSage Publications _c1995. |
||
| 300 |
_aix, 341 p. _bill. _c22 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xSocial aspects. _2Local _9131165 |
|
| 650 | 0 |
_aEthnicity _xCross-cultural studies. _2Local _993508 |
|
| 650 | 0 |
_aConsumer behavior _xCross-cultural studies. _2Local _979972 |
|
| 650 | 0 |
_aIntercultural communication _2Local _9115296 |
|
| 650 | 0 |
_aCommunication in marketing _xSocial aspects. _2Local _978740 |
|
| 700 | 1 | 0 |
_aCosta, Janeen Arnold. _2Local _981276 |
| 700 | 1 | 0 |
_aBamossy, Gary J. _d1949- _2Local _957375 |
| 999 |
_c179841 _d179841 |
||