000 00782nam a2200241Ia 4500
001 247638
003 BIBL
005 20160527185209.0
008 870729s1994 nju b 00110 eng
010 _a 87019301
020 _a0137228511
_cdonacionDr. Andres Gutierrez
049 _aBUCG
_b658.8
_bK87m8
_vv
_cc
050 0 _aHF5415.13
_b.K64 1994
082 0 _a658.8
_219
092 _a658.8
_bK87m8
100 1 0 _aKotler, Philip,
_2LEMB
_93674
245 1 0 _aMarketing management
_banalysis, planning, implementation, and control
_cPhilip Kotler.
250 _a8th ed.
260 _aEnglewood Cliffs, NJ
_bPrentice Hall
_c1994.
300 _axxix, 801 p.
_bill.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement.
_2Local
_9131165
999 _c177802
_d177802