| 000 | 00885nam a2200265Ia 4500 | ||
|---|---|---|---|
| 001 | 237386 | ||
| 003 | BIBL | ||
| 005 | 20160527183728.0 | ||
| 008 | 850617s1988 mx a e 000110 spa | ||
| 010 | _a 85012374 //r88 | ||
| 020 | _a9688801631 | ||
| 041 | 0 |
_aspa _heng |
|
| 050 | 0 |
_aHF5823 _b.K45 1986 |
|
| 082 | 0 |
_a659.1 _219 |
|
| 100 | 1 |
_aKleppner, Otto _2Local _9120753 |
|
| 245 | 1 | 0 |
_aManual de publicidad Otto Kleppner's _cThomas Russell, Glenn Verrill ; traducción por Jose Manuel Salazar Palacios. |
| 250 | _a9a ed. | ||
| 260 | 0 |
_aMéxico _bPrentice-Hall Hispanoamericana _cc1988. |
|
| 300 |
_axvii, 3 v. (706 p.) _bill. (some col.). |
||
| 500 | _aTranslation of : Otto Kleppner's advertising procedure. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aAdvertising _2LEMB _947734 |
|
| 700 | 1 | 0 |
_aRussell, Thomas _d1941- _2Local _9163367 |
| 700 | 1 | 0 |
_aVerrill, Glenn. _2Local _9185204 |
| 999 |
_c173925 _d173925 |
||