000 00759nam a2200241Ia 4500
001 223205
003 BIBL
005 20160527200959.0
008 950517s1997 nyu 001 0 eng
010 _a 95022196 //r95
020 _a0070653283
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5827.2
_b.T76 1996
082 0 0 _a659.1/11
_220
100 1 _aTrout, Jack.
_2Local
_9181684
245 1 4 _aThe new positioning
_bthe latest on the world's #1 business strategy
_cJack Trout with Steve Rivkin.
260 _aNew York
_bMcGraw-Hill
_c1997.
300 _a190 p.
_c24 cm.
500 _aIncludes index.
650 0 _aPositioning Advertising.
_2Local
_9152842
700 1 _aRivkin, Steve
_d1947-
_2Local
_9160232
700 1 _aRies, Al.
_tPositioning.
_2Local
_9159540
999 _c167317
_d167317