000 00736nam a2200217Ia 4500
001 221682
003 BIBL
005 20160527200719.0
008 990615|1989||||mau|||||||||||||| ||eng|d
020 _a0205115756
_cdonacion Prof. Andres Gutierrez
050 0 0 _aHF5415
_b.H98 1989
092 _a658.8
_bH972p
100 0 _aHusted, Stewart W.
_2Local
_9113483
245 1 0 _aPrinciples of modern marketing
_cStewart W. Husted, Dale L. Varble, James R. Lowry.
260 _aBoston, MA
_bAllyn & Bacon
_c1989.
300 _axxvii, 722 p.
_bill. (some col.).
500 _aIncludes bibliographies and indexes.
650 0 _aMarketing
_2Local
_9131165
700 0 _aVarble, Dale L.
_2Local
_9184278
700 0 _aLowry, James Rolf.
_2Local
_9128363
999 _c166192
_d166192