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_aCzinkota, Michael R. _2Local _983577 |
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_aMarketing management _btext and cases _cMichael R. Czinkota, Masaaki Kotabe, David Mercer. |
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_aCambridge, Mass. _bBlackwell _c1997. |
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_aKotabe, Masaaki _2LEMB _942535 |
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_aMercer, David. _q(David Steuart) _2Local _9135391 |
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