000 00615nam a2200193Ia 4500
001 219339
003 BIBL
005 20160527200301.0
008 990128|1997||||ilu|||||||||||||| ||eng|d
020 _a0844235830
_c32.97
050 0 0 _aHF5415.123
_b.P476 1997
092 _a658.802
_bP431s
100 0 _aPercy, Larry.
_2Local
_9149287
245 1 0 _aStrategies for implementing integrated marketing communications
_cLarry Percy.
260 _aLincolnwood, Ill
_bNTC/Contemporary Publishing Group
_c1997.
300 _axi, 241 p.
_bill.
500 _aIncludes index.
650 0 _aCommunication in marketing
_2Local
_978740
999 _c164295
_d164295