000 00834nam a2200253Ia 4500
001 200213
003 BIBL
005 20160527193209.0
008 940914s1994 ilua b 000 0 eng d
010 _a 95112757
020 _a0850132290
035 _a(OCoLC)31114770
050 0 4 _aHF5438.5
_b.T68 1994
082 0 0 _a658.8/2
_220
100 1 _aTotten, John C.
_2Local
_9180815
245 1 0 _aAnalyzing sales promotion
_btext & cases : how to profit from the new power of promotion marketing
_cJohn C. Totten, Martin P. Block.
250 _a2nd ed.
260 _aChicago, Il.
_bDartnell Corp.
_cc1994.
300 _axii, 226 p.
_bill.
_c26 cm.
504 _aIncludes bibliographical references.
650 0 _aSales promotion
_2Local
_9164075
650 0 _aAdvertising
_2LEMB
_947734
700 1 0 _aBlock, Martin P.
_d1946-
_2Local
_963186
999 _c150847
_d150847