000 00732nam a2200253Ia 4500
001 194694
003 BIBL
005 20160527192332.0
008 920430s1992 nyua 001 0 eng
010 _a 92017618
020 _a0814478050
_c17.95
040 _aDLC
_cDLC
_dDLC
049 _aBUCG
050 0 0 _aHF5415
_b.L83 1992
082 0 0 _a658.8/02
_220
092 _a658.8
_bL973m
100 1 _aLuther, William M.
_2Local
_9128813
245 1 4 _aThe marketing plan
_bhow to prepare and implement it
_cWilliam M. Luther.
250 _aNew, expanded ed.
260 _aNew York
_bAmerican Management Association
_cc1992.
300 _axiv, 209 p.
_bill.
_c23 cm.
500 _aIncludes index.
650 0 _aMarketing
_2Local
_9131165
999 _c147362
_d147362