| 000 | 00852nam a2200253Ia 4500 | ||
|---|---|---|---|
| 001 | 192683 | ||
| 003 | BIBL | ||
| 005 | 20160527192027.0 | ||
| 008 | 950329s1994 mx a 001 0 eng | ||
| 010 | _a 93005891 | ||
| 020 | _a9701005198 | ||
| 049 | _aEVLG | ||
| 050 | 0 | 0 |
_aHF5415 _b.C5278 1994 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 092 |
_a658.8 _bC587m |
||
| 100 | 1 |
_aClancy, Kevin J. _2Local _973849 |
|
| 245 | 1 | 0 |
_aMitos del marketing que están matando a los negocios _bNo siga creyendo en ellos! _cKevin J. Clancy, Robert S. Shulman ; traducción: Lic. Roberto A. Haas. |
| 260 |
_aMéxico _bMcGraw-Hill _cc1994. |
||
| 300 |
_axxxiv, 341 p. _bill. |
||
| 500 | _aTranslation of: Marketing myths that are killing business. | ||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aMarketing _2Local _9131165 |
|
| 700 | 1 | 0 |
_aShulman, Robert S. _d1951- _2Local _9169953 |
| 999 |
_c145990 _d145990 |
||