| 000 | 00926nam a2200289Ia 4500 | ||
|---|---|---|---|
| 001 | 191341 | ||
| 003 | BIBL | ||
| 005 | 20160527191744.0 | ||
| 008 | 940407s1995 nyuab b 001 0 eng | ||
| 010 | _a 94012132 | ||
| 020 | _a0070068798 (acid-free paper) | ||
| 035 | _a(OCoLC)30354865 | ||
| 040 |
_aDLC _cDLC |
||
| 049 | _aPUXA | ||
| 050 | 0 | 0 |
_aHF5415 _b.B6213 1995 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 100 | 1 |
_aBovée, Courtland L. _2Local _964515 |
|
| 245 | 1 | 0 |
_aMarketing _cCourtland L. Bovée, Michael J. Houston, John V. Thill. |
| 250 | _a2nd ed. | ||
| 260 |
_aNew York _bMcGraw-Hill _cc1995. |
||
| 300 |
_a1 v. (various pagings) _bcol. ill., col. maps _c29 cm. |
||
| 490 | 0 |
_aMcGraw-Hill series in marketing _2Local _9133871 |
|
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _2Local _9131165 |
|
| 700 | 1 | 0 |
_aHouston, Michael J. _2Local _9112642 |
| 700 | 1 | 0 |
_aThill, John V. _2Local _9179296 |
| 999 |
_c145080 _d145080 |
||