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| 001 | 188908 | ||
| 003 | BIBL | ||
| 005 | 20160527191358.0 | ||
| 008 | 941104s1990 mx a b 00110 spa | ||
| 010 | _aupu10000199 | ||
| 020 | _a9684227035 | ||
| 049 | _aUCGG | ||
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_aHF5415.1 _b.B785 1988 |
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_a658.8 _219 |
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| 092 |
_a658.8 _bB872n _cE |
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| 100 | 1 | 0 |
_aBrookes, Richard _2Local _965736 |
| 245 | 1 | 3 |
_aLa nueva mercadotecnia _cRichard Brookes ; traducción de Robert A. Haas. |
| 260 | 0 |
_aMexico _bMcGraw-Hill _c1990. |
|
| 300 |
_ax, 386 p. _bill. |
||
| 500 | _aTranslation of : The new marketing. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _zUnited States. _2Local _9131165 |
|
| 650 | 0 |
_aMarketing _zUnited States _xCase studies. _2Local _9131165 |
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| 999 |
_c143733 _d143733 |
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