000 02259nam a2200301Ia 4500
001 187861
003 BIBL
005 20160527191157.0
008 931116s1994 nyua b 000 0 eng
010 _a 93042718
015 _aGB94-29698
019 _a30436960
020 _a0471000876 (pbk.)
035 _a(OCoLC)29478312
050 0 0 _aHD38
_b.H3488 1994
082 0 0 _a658.4
_220
100 1 _aHartley, Robert F.
_2Local
_9108600
245 1 0 _aManagement mistakes & successes
_cRobert F. Hartley.
250 _a4th ed.
260 _aNew York
_bWiley
_cc1994.
300 _aviii, 419 p.
_bill.
_c23 cm.
504 _aIncludes bibliographical references.
505 0 _aIBM : the giant tumbles in coping with change -- Genentech : a planning delusion? -- Maytag : bungled planning in England -- Coca-Cola's classic planning blunder -- Contrast : Southwest Airlines : finding a strategic window of opportunity -- From monumental failure to outstanding success : the Edsel and the Mustang -- Sears : an organizational morass -- Campeau Corporation : a raider finds indigestion -- Continental Airlines : confrontational destruction of an organization -- Contrast : GM's Saturn : an organization builds on quality and customer satisfaction -- Harley Davidson : relinquishing dominance to a foreign upstart -- Contrast : Harley Davidson fights back -- A.C. Gilbert : flawed crisis management -- The savings and loan disaster : leadership greed on display -- Chrysler Corporation, early 1980s : "Can we even survive?" -- Contrast : Chrysler's great turnaround -- Contrast : Wal-Mart : leading to retailing's biggest -- United Way : where were the controls? -- The Yugo : a socialist fiasco in a competitive environment --
505 0 _aDays Inns : disavowing standards for the sake of growth -- Contrast : McDonald's : maximizing controls and sustaining vigorous growth -- The Dalkon Shield : mishandling the public trust -- Customer abuses : cigarettes, health clubs, small loans -- Contrast : Johnson & Johnson's Tylenol : regaining public trust - and yet...? -- Conclusions : what can be learned?
650 0 _aManagement
_xCase studies.
_2Local
_9130118
653 0 _aManagement
_aDecision making
740 0 1 _aManagement mistakes and successes.
999 _c143078
_d143078