000 00544nam a2200205Ia 4500
001 187708
003 BIBL
005 20160527191144.0
008 720215s1965 mau b 00010 eng
010 _a 65020281
035 _a(OCoLC)00242259
050 0 _aHF5415
_b.H792 1965
082 _a658.8
100 1 _aHoward, John A.
_2Local
_9112679
245 1 0 _aMarketing theory
_cJohn A. Howard.
260 _aBoston
_bAllyn and Bacon
_c1965.
300 _ax, 212 p.
504 _aBibliography: p. 191-208.
650 0 _aMarketing
_2Local
_9131165
999 _c142977
_d142977