000 00865nam a2200253Ia 4500
001 184977
003 BIBL
005 20160527190822.0
008 940907s1979 mx b 00110 spa
010 _afel21000457
020 _a9681809653
049 _aBUCG
050 0 _aHF5415 .I24
_bS1979
082 _a658.8/3
092 _a658.83
_bS371m2
_cE
100 1 0 _aSchoner, Bertram,
_2Local
_9166389
245 1 0 _aInvestigación en mercadotecnia
_bsistemas de información y toma de decisiones
_cBertram Schoner, Kenneth P. Uhl; versión española Amanda Vidal Lorandi.
250 _a2. ed.
260 0 _aMéxico
_bEditorial Limusa
_c1979.
300 _a626 p.
500 _aTranslation of : Marketing research, information systems and decision making.
650 0 _aMarketing research
_2Local
_9131175
700 1 0 _aUhl, Kenneth P.
_ejoint author.
_2Local
_9182372
999 _c141538
_d141538