000 00760nam a2200241Ia 4500
001 182671
003 BIBL
005 20160527190232.0
008 821022s1983 maua b 00010 eng
010 _a 82048572
020 _a0669063010
049 _aBUCG
050 0 _aHF5827.4
_b.Y68 1983
082 0 _a659.1
_219
092 _a659.1
_bY75m
100 1 0 _aYoung, Robert F.
_q(Robert Freeman)
_2Local
_9191468
245 1 0 _aManaging cooperative advertising
_ba strategic approach
_cRobert F. Young, Stephen A. Greyser.
260 0 _aLexington, Mass.
_bLexingtonBooks
_cc1983.
300 _ax, 171 p.
_bill.
504 _aBibliography: p. 170-171.
650 0 _aCooperative advertising.
_2Local
_980545
700 1 0 _aGreyser, Stephen A.,
_2Local
_9105787
999 _c140003
_d140003