000 00710nam a2200241Ia 4500
001 182670
003 BIBL
005 20160527190231.0
008 770203s1977 ilu b 00110 eng
010 _a 77001120 //r84
020 _a0882291793
049 _aBUCG
050 0 _aHF5827
_b.T64 1977
082 _a659.1
092 _a659.1
_bT651a
100 1 0 _aTolley, B. Stuart.
_2Local
_9180201
245 1 0 _aAdvertising & marketing research
_ba new methodology
_cB. Stuart Tolley.
260 0 _aChicago
_bNelson-Hall
_cc1977.
300 _a312 p.
504 _aIncludes bibliographical references and index.
650 0 _aAdvertising
_xResearch.
_2LEMB
_947734
650 0 _aMarketing research
_2Local
_9131175
999 _c140002
_d140002