000 00945nam a2200289Ia 4500
001 182538
003 BIBL
005 20160527190217.0
008 860610s1986 maua b 00110 eng
010 _a 86045606
020 _a0669140392 (alk. paper)
049 _aBUCG
050 0 _aHF5415.2
_b.F28 1986
082 0 _a658.8/3
_219
092 _a658.83
_bF231m
100 1 0 _aFarley, John U.
_2Local
_994748
245 1 0 _aMeta-analysis in marketing
_bgeneralization of response models
_cJohn U. Farley, Donald R. Lehmann.
260 0 _aLexington, Mass.
_bLexington Books
_cc1986.
300 _axiv, 121 p.
_bill.
500 _a"Marketing Science Institute series"--Jacket.
500 _aIncludes index.
504 _aBibliography: p. [109]-115.
650 0 _aMarketing research
_2Local
_9131175
650 0 _aMeta-analysis.
_2Local
_9135673
700 1 0 _aLehmann, Donald R.
_2Local
_9124616
740 0 1 _aMarketing Science Institute series.
999 _c139899
_d139899