000 00827nam a2200265Ia 4500
001 182463
003 BIBL
005 20160527190209.0
008 870925s1987 ilua b 00110 eng
010 _a 86082594
020 _a0256055475
049 _aBUCG
050 0 _aHF5415.13
_b.C684 1987
082 0 _a658.8
_219
092 _a658.8
_bC898m
100 1 0 _aCravens, David W.
_2Local
_981851
245 1 0 _aMarketing management
_cDavid W. Cravens, Gerald E. Hills, Robert B. Woodruff.
260 0 _aHomewood, Ill.
_bIrwin
_c1987.
300 _axx, 714 p.
_bill.
490 4 _aThe Irwin series in marketing
_2Local
_9178659
504 _aIncludes bibliographies and index.
650 0 _aMarketing
_xManagement.
_2Local
_9131165
700 1 0 _aHills, Gerald E.
_2Local
_9110916
700 1 0 _aWoodruff, Robert B.
_2Local
_9190487
999 _c139830
_d139830