000 00839nam a2200253Ia 4500
001 175571
003 BIBL
005 20160527185230.0
008 840403s1978 txua b 00110 eng
010 _z7790479
020 _a0256020817
049 _aEVLG
050 0 0 _aHF5415.13
_b.B448 1978
082 0 0 _a658.8
_219
092 _a658.8
_bB527c3
100 1 0 _aBernhardt, Kenneth L.
_2Local
_960508
245 1 0 _aCases in marketing management
_cKenneth L. Bernhardt, Thomas C. Kinnear.
260 0 _aPlano, Tex.
_bBusiness Publications
_c1978.
300 _axv, 570 p.
_bill.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing management
_xCase studies.
_2Local
_9131172
650 0 _aMarketing
_xDecision making
_xCase studies.
_2Local
_9131165
700 1 0 _aKinnear, Thomas C.
_d1943-
_2Local
_9120421
999 _c135431
_d135431