000 00938nam a2200277Ia 4500
001 166026
003 BIBL
005 20160527184040.0
008 940214s1993 enkak 001 0 eng d
010 _agb 94015037
_z93015395
015 _aGB94-15037
020 _a0471572268
_c£19.95 : Formerly CIP
035 _a(OCoLC)30034011
040 _aUKM
_cUKM
049 _aPUXA
082 0 4 _a658.575
_220
100 1 _aThomas, Robert J.
_2Local
_9179433
245 1 0 _aNew product development
_bmanaging and forecasting for strategic success
_cRobert J. Thomas.
260 _aNew York
_aChichester
_bJohn Wiley
_cc1993.
300 _axiv, 352 p.
_bill.
_c26 cm.
504 _aIncludes bibliographical references (p. 319-338) and indexes.
650 0 _aNew products
_xManagement.
_2Local
_9142390
650 0 _aNew products
_xMarketing
_xForecasting.
_2Local
_9142390
653 0 _aNew products
_aDevelopment
830 4 _aThe Portable MBA series
999 _c132784
_d132784