000 00813nam a2200241Ia 4500
001 156267
003 BIBL
005 20160527200456.0
008 940301s1975 mx b 00110 spa
010 _agar31000376
049 _aCACG
_bab
050 0 _aHF5415
_b.S84 1972
082 _a658.8
092 _a658.8
_bS857e
_cE
100 1 0 _aStill, Richard Ralph
_2Local
_9174612
245 1 0 _aFundamentos esenciales de mercadotecnia
_c[por] Richard R. Still [yd] Edward W. Cundiff ; [traducción de Sergio Martínez Cano]
260 0 _aMéxico
_bHerrero Hermanos
_c[1975]
300 _axi, 240 p.
500 _aTranslation of : Essentials of marketing.
504 _aIncludes bibliographical references.
650 0 _aMarketing
_2Local
_9131165
700 1 0 _aCundiff, Edward W.
_ejoint author.
_2Local
_983200
999 _c127051
_d127051