000 01019nam a2200289Ia 4500
001 133661
003 BIBL
005 20160527192531.0
008 841228m1987 ck a 00110 spa
010 _a 84026596
020 _a9580403333
041 0 _aspa
_heng
049 _aBUCG
_b382.0952
_bK87n
_bE
_vv
_cc
050 0 0 _aHF5415.12 .J3
_bK6818 1987
082 0 _a382/.0952
_219
100 1 0 _aKotler, Philip,
_2LEMB
_93674
245 1 3 _aLa nueva competencia
_bmás allá de Teoría Z: el mercado al estilo japonés
_cPhilip Kotler, Liam Fahey, Somkid Jatusripitak ; translated by Adriana Arias de Hassan.
260 0 _aBogotá, Colombia
_bEditorial Norma
_cc1987.
300 _axvii, 370 p.
_bill.
500 _aTranslation of : The new competition.
500 _aIncludes index.
590 _dene/90
_e17.50
650 0 _aMarketing
_zJapan.
_2Local
_9131165
650 0 _aExport Marketing
_zJapan.
_2LEMB
_942537
700 1 0 _aFahey, Liam
_d1951-
_2Local
_994398
700 0 0 _aSomkid Jatusripitak.
_2Local
_9172461
999 _c112882
_d112882