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Business a changing world O.C. Ferrell, Geoffrey Hirt.
Idioma: Español Detalles de publicación: Boston McGraw Hill c2003.Edición: 4th edDescripción: xxx, 493, 11, 11, 10 p. col. ill. 26 cm. 2 CD-ROM (4 3/4 in.)ISBN:- 0072552735
- 21 650
| Imagen de cubierta | Tipo de ítem | Biblioteca actual | Biblioteca de origen | Colección | Ubicación en estantería | Signatura topográfica | Materiales especificados | Info Vol | URL | Copia número | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | Prioridad de la cola de reserva de ejemplar | Reservas para cursos | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca de Mayagüez Colección General mb | HF1008 .F47 2003 (Navegar estantería(Abre debajo)) | Disponible | 50000002141793 |
Total de reservas: 0
Descripciones mejoradas de Syndetics:
Emphasizes the issues and challenges facing business. This book includes Cybertrek icons throughout the text that lead the students directly to the information available on the online learning center. It contains a chapter on Information Technology and covers e-Business.
Incluye 2 CD-ROM titulados "Student cd-rom for use with Business: a changing world, 4/e" y "Enhanced quiz student cd-rom to accompany Business: a changing world". Disponibles en el libro.
Includes bibliographical references (p. 1-11, 4th group) and indexes.
Tabla de contenidos provista por Syndetics
- Chapter 1 ndash; The Dynamics of Business and Economics
- Part 1 ndash; Business in a Changing World
- Chapter 2 ndash; Business Ethics and Social Responsibility
- Appendix A The Legal and Regulatory Environment
- Chapter 3 ndash; Business in a Borderless World
- Chapter 4 ndash; Managing Information Technology & E-business
- Part 2 ndash; Starting and Growing a Business
- Chapter 5 ndash; Options for Organizing Business
- Chapter 6 ndash; Small Business, Entrepreneurship, and Franchising
- Part 3 ndash; Managing for Quality and Competitiveness
- Chapter 7 ndash; Managerial Decision Making
- Chapter 8 ndash; Organization, Teamwork, and Communication
- Chapter 9 ndash; Production and Operations Management
- Part 4 ndash; Creating the Human Resource Advantage
- Chapter 10 ndash; Motivating the Work Force
- Chapter 11 ndash; Managing Human Resources
- Part 5 ndash; Marketing: Developing Relationships
- Chapter 12 ndash; Customer-Driven Marketing
- Chapter 13 ndash; Dimensions of Marketing Strategy
- Part 6 ndash; Financing the Enterprise
- Chapter 14 ndash; Accounting and Financial Statements
- Chapter 15 ndash; Money and the Financial System
- Chapter 16 ndash; Financial Management and Securities Markets
- Appendix B Personal Financial Planning
- Appendix C The Business Plan
- Appendix D Personal Career Plan